BARLATES - PILATES + BARRE

PROJECT DESCRIPTION

Kylie wanted a modern, clean and slightly feminine feel to her new brand also wanted to ensure she came off a professional and serious about her craft. Jen and Kylie worked together to explore different styles and finally settled on a stamp style logo with a more traditional style logo as an alternative logo element. A submark-style mark was also designed for use on social media to ensure Kylie’s brand was represented across both digital and print media.

The Barlates website showcases the healthy and vibrant lifestyle the Barlates brand embodies. Including information about Kylie, her fitness classes and helpful articles on a range of different topics from workouts to healthy eating and more.